Framing new product innovations: How to make sense of internal and external insights

Linda Nhu Laursen; Louise Møller Haase

doi:10.21278/idc.2018.0349

Framing new product innovations: How to make sense of internal and external insights

Publikation: Bidrag til bog/antologi/rapport/konference proceeding › Konferenceartikel i proceeding › Forskning › peer review

Abstract

This study examines: How experts make sense of internal and external insights when they create new product innovations. It focuses on the experts’ reasoning; and suggests a model for internal/external sense-making based on framing theory. The model is tested in three emblematic cases in respectively B&O, Coloplast & Vipp. The study reveals, that experts make sense by reapplying frames from previous internal products as well as adopt frames from external inspirational products. Hereby they both create coherency with the brand, but also update the product to match new emerging values and trends.

Originalsprog	Engelsk
Titel	DS 92: Proceedings of the DESIGN 2018 15th International Design Conference
Redaktører	Nenad Bojcetic, Neven Pavkovic, Dorian Marjanovic, Mario Storga, Stanko Skec
Antal sider	12
Forlag	Design Society
Publikationsdato	2018
Sider	1891-1902
ISBN (Trykt)	9789537738594
DOI	https://doi.org/10.21278/idc.2018.0349
Status	Udgivet - 2018
Begivenhed	DESIGN 2018 - The 15th INTERNATIONAL DESIGN CONFERENCE - Dubrovnik, Kroatien Varighed: 21 maj 2018 → 24 maj 2018

Konference

Konference	DESIGN 2018 - The 15th INTERNATIONAL DESIGN CONFERENCE
Land/Område	Kroatien
By	Dubrovnik
Periode	21/05/2018 → 24/05/2018

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10.21278/idc.2018.0349

https://www.designsociety.org/download-publication/40588/FRAMING+NEW+PRODUCT+INNOVATIONS%3A+HOW+TO+MAKE+SENSE+OF+INTERNAL+AND+EXTERNAL+INSIGHTS%3F

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Citationsformater

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title = "Framing new product innovations: How to make sense of internal and external insights",

abstract = "This study examines: How experts make sense of internal and external insights when they create new product innovations. It focuses on the experts{\textquoteright} reasoning; and suggests a model for internal/external sense-making based on framing theory. The model is tested in three emblematic cases in respectively B&O, Coloplast & Vipp. The study reveals, that experts make sense by reapplying frames from previous internal products as well as adopt frames from external inspirational products. Hereby they both create coherency with the brand, but also update the product to match new emerging values and trends. ",

keywords = "Design driven innovation, Design models, Design theory, Framing, Innovation",

author = "Laursen, {Linda Nhu} and Haase, {Louise M{\o}ller}",

year = "2018",

doi = "10.21278/idc.2018.0349",

language = "English",

isbn = "9789537738594",

pages = "1891--1902",

editor = "Nenad Bojcetic and Neven Pavkovic and Dorian Marjanovic and Mario Storga and Stanko Skec",

booktitle = "DS 92: Proceedings of the DESIGN 2018 15th International Design Conference",

publisher = "Design Society",

note = "DESIGN 2018 - The 15th INTERNATIONAL DESIGN CONFERENCE ; Conference date: 21-05-2018 Through 24-05-2018",

}

Laursen, LN & Haase, LM 2018, Framing new product innovations: How to make sense of internal and external insights. i N Bojcetic, N Pavkovic, D Marjanovic, M Storga & S Skec (red), DS 92: Proceedings of the DESIGN 2018 15th International Design Conference. Design Society, s. 1891-1902, DESIGN 2018 - The 15th INTERNATIONAL DESIGN CONFERENCE, Dubrovnik, Kroatien, 21/05/2018. https://doi.org/10.21278/idc.2018.0349

Framing new product innovations: How to make sense of internal and external insights. / Laursen, Linda Nhu ; Haase, Louise Møller.
DS 92: Proceedings of the DESIGN 2018 15th International Design Conference. red. / Nenad Bojcetic; Neven Pavkovic; Dorian Marjanovic; Mario Storga; Stanko Skec. Design Society, 2018. s. 1891-1902.

Publikation: Bidrag til bog/antologi/rapport/konference proceeding › Konferenceartikel i proceeding › Forskning › peer review

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N2 - This study examines: How experts make sense of internal and external insights when they create new product innovations. It focuses on the experts’ reasoning; and suggests a model for internal/external sense-making based on framing theory. The model is tested in three emblematic cases in respectively B&O, Coloplast & Vipp. The study reveals, that experts make sense by reapplying frames from previous internal products as well as adopt frames from external inspirational products. Hereby they both create coherency with the brand, but also update the product to match new emerging values and trends.

AB - This study examines: How experts make sense of internal and external insights when they create new product innovations. It focuses on the experts’ reasoning; and suggests a model for internal/external sense-making based on framing theory. The model is tested in three emblematic cases in respectively B&O, Coloplast & Vipp. The study reveals, that experts make sense by reapplying frames from previous internal products as well as adopt frames from external inspirational products. Hereby they both create coherency with the brand, but also update the product to match new emerging values and trends.

KW - Design driven innovation

KW - Design models

KW - Design theory

KW - Framing

KW - Innovation

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U2 - 10.21278/idc.2018.0349

DO - 10.21278/idc.2018.0349

M3 - Article in proceeding

SN - 9789537738594

SP - 1891

EP - 1902

BT - DS 92: Proceedings of the DESIGN 2018 15th International Design Conference

A2 - Bojcetic, Nenad

A2 - Pavkovic, Neven

A2 - Marjanovic, Dorian

A2 - Storga, Mario

A2 - Skec, Stanko

PB - Design Society

Y2 - 21 May 2018 through 24 May 2018

ER -

Framing new product innovations: How to make sense of internal and external insights

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