Growth challenges in small manufacturing ventures from emerging economies: The evidence from Moldova
Publikation: Forskning › Bidrag til bog/antologi
This is a case study that addresses the issues of internationalization of small manufacturing firms located in remote areas in an emerging economy.
| Originalsprog | Engelsk |
|---|---|
| Titel | Marketing management in geographically remote industrial clusters: Implications for business-to-consumer marketing |
| Redaktører | George Tesar, Jan Bodin |
| Udgiver | World Scientific Publishing Co Pte Ltd |
| Udgivelsesdato | 30 jan 2013 |
| Sider | 387 |
| Kapitel | 404 |
| ISBN (trykt) | 978-981-4383-05-9 |
| Status | Udgivet |
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ID: 53272387