TY - GEN

T1 - OPEN INNOVATION MODELS - A CASE STUDY OF PLAYING POKER WITH CHESS PIECES

A1 - Goduscheit,René Chester

A1 - Jørgensen,Jacob Høj

A1 - Bergenholtz,Carsten

AU - Goduscheit,René Chester

AU - Jørgensen,Jacob Høj

AU - Bergenholtz,Carsten

PB - Continuous Innovation Network (CINet)

PY - 2009///

Y1 - 2009///

N2 - The qualities of employing open innovation models are widely acknowledgedamong academics and practitioners. Open innovation is perceived as a meansto ensure flexibility and create options for future business. However, theorganisational challenges in employing open innovation models as opposed tomore closed ones are not extensively explored in the literature. This paperaddresses these organisational challenges. On the basis of an in-depth casestudy of a project from the Danish energy sector, two prominent approacheswithin the open innovation paradigm, user-driven and network-basedinnovation, are discussed. The analysis indicates that the organisationsinvolved in the project are only implementing the open innovation models to alimited degree. While indicating that they are employing open innovationapproaches, they are actually operating within a traditional, closed innovationmindset and to a certain extent the project becomes a branding and marketingexercise for the organisations rather than an actual innovation project.

AB - The qualities of employing open innovation models are widely acknowledgedamong academics and practitioners. Open innovation is perceived as a meansto ensure flexibility and create options for future business. However, theorganisational challenges in employing open innovation models as opposed tomore closed ones are not extensively explored in the literature. This paperaddresses these organisational challenges. On the basis of an in-depth casestudy of a project from the Danish energy sector, two prominent approacheswithin the open innovation paradigm, user-driven and network-basedinnovation, are discussed. The analysis indicates that the organisationsinvolved in the project are only implementing the open innovation models to alimited degree. While indicating that they are employing open innovationapproaches, they are actually operating within a traditional, closed innovationmindset and to a certain extent the project becomes a branding and marketingexercise for the organisations rather than an actual innovation project.

KW - Open Innovation

KW - Innovation Management

KW - Project Management

KW - Network-based Innovation

KW - User-driven Innovation

VL - CD-rom

BT - Proceedings of the 10th International CINet Conference

T2 - Proceedings of the 10th International CINet Conference

SP - 319

EP - 337

ER -