Journal of Euromarketing
ISSNs: 1049-6483
International Business Press, United States
Central database
Journal
- 2012
-
Published
Impact of Customer Relationships on Brand Equity in Chinese Retail Banking. / Marinova, Svetla Trifonova; Cui, Jinhuan; Shiu, Erik; Marinov, Marin Alexandrov.
In: Journal of Euromarketing, Vol. 21, No. 1, 2012, p. 37-52.Publication: Research - peer-review › Journal article
- 2009
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Published
International Market Analysis : Theories and Methods. / Sørensen, Olav Jull.
In: Journal of Euromarketing, Vol. 18, No. 1, 2009, p. 65-66.Publication: Research › Literature review
- 2008
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Published
Consumer attitudes to Advertising in Bulgaria and Romania. / Marinov, Marin Alexandrov; Petrovici, Dan; Marinova, Svetla Trifonova.
In: Journal of Euromarketing, Vol. 17, No. 2, 2008, p. 81.Publication: Research - peer-review › Journal article
- 1999
-
External
European customers' choice of cash management bank and bank strategies. / Bukh, Per Nikolaj; Mols, Niels Peter.
In: Journal of Euromarketing, Vol. 7, No. 3, 1999, p. 27-41.Publication: Research - peer-review › Journal article
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Published
Upstream and Downstream Processes of Internationalisation : Some Ghanaian Evidence. / Kuada, John; Sørensen, Olav Jull.
In: Journal of Euromarketing, Vol. 7, No. 4, 1999, p. 7-41.Publication: Research - peer-review › Journal article