Browsing the Origins of Comic Book Superheroes: Exploring WatchMojo.com as producers of video channel content

This article tries to explore and explain the significance of comic book superheroes and their origins stories. The analysis of the two selected case examples from the sociale video sharing site WatchMojo.com focus on four aspects or theme: Comic book hermeneutics, types of origin, subjectivization of superheroes, and, user reactions. These analytical themes are based on an approach combining cultural semiotics, comic book superhero studies, studies in participatory culture, cultural studies and media user studies. The analysis presented provide some evidence to the claim, that superhero origins stories are of significance and are part of the core of the categorizing and revitalizing of this specific kind of internet content.