Investigating issues and challenges for customer involvement in business services innovation
Publication: Research - peer-review › Journal article
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Investigating issues and challenges for customer involvement in business services innovation. / Nicolajsen, Hanne Westh; Hugger, Ada Scupola.
In: Journal of Business and Industrial Marketing, Vol. 26, No. 5, 2011, p. 368-376.Publication: Research - peer-review › Journal article
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TY - JOUR
T1 - Investigating issues and challenges for customer involvement in business services innovation
A1 - Nicolajsen,Hanne Westh
A1 - Hugger,Ada Scupola
AU - Nicolajsen,Hanne Westh
AU - Hugger,Ada Scupola
PB - Emerald Group Publishing Ltd.
PY - 2011
Y1 - 2011
KW - Engineering consulting
KW - Scandinaviact
KW - Customer services quality
KW - Quality improvement,
KW - Case studies
KW - Customer involvement
KW - Radical innovation
KW - Service innovation
UR - http://www.emeraldinsight.com/journals.htm?articleid=1927490&show=abstract
U2 - 10.1108/08858621111144424
DO - 10.1108/08858621111144424
JO - Journal of Business and Industrial Marketing
JF - Journal of Business and Industrial Marketing
SN - 0885-8624
IS - 5
VL - 26
SP - 368
EP - 376
ER -