Push for the Second Screen

Jannick Kirk Sørensen; Lene Tolstrup Sørensen

Push for the Second Screen

Jannick Kirk Sørensen, Lene Tolstrup Sørensen

Research output: Contribution to conference without publisher/journal › Paper without publisher/journal › Research › peer-review

7 Downloads (Pure)

Abstract

Users’ perception of the relation between the TV screen and a secondary screen (e.g. smartphone or tablet) is examined empirically in a pilot project through a low-fi prototype and interviews. Early observations indicate that the user value/acceptance of push-messages delivered to the second screen during the TV viewing depends on a number of interwoven factors such as TV-genre, rhythm and number of messages, semantic correlation and user’s general media habits.

Original language	English
Publication date	25 Oct 2012
Number of pages	6
Publication status	Published - 25 Oct 2012
Event	World Wireless Research Forum: Meeting 29, Berlin, 2012 - Berlin, Germany Duration: 23 Oct 2012 → 25 Oct 2012

Conference

Conference	World Wireless Research Forum
Country/Territory	Germany
City	Berlin
Period	23/10/2012 → 25/10/2012

Access to Document

Push for the second screen

http://www.wwrf29.com

AUB Link

Search for the material in Aalborg University Library's search engine

Cite this

@conference{c9e9e1ca0e1a472bb7dca2524c15079a,

title = "Push for the Second Screen",

abstract = "Users{\textquoteright} perception of the relation between the TV screen and a secondary screen (e.g. smartphone or tablet) is examined empirically in a pilot project through a low-fi prototype and interviews. Early observations indicate that the user value/acceptance of push-messages delivered to the second screen during the TV viewing depends on a number of interwoven factors such as TV-genre, rhythm and number of messages, semantic correlation and user{\textquoteright}s general media habits.",

keywords = "second screen, TV, tablet-PC, Push-pull",

author = "S{\o}rensen, {Jannick Kirk} and S{\o}rensen, {Lene Tolstrup}",

year = "2012",

month = oct,

day = "25",

language = "English",

note = "World Wireless Research Forum ; Conference date: 23-10-2012 Through 25-10-2012",

}

TY - CONF

T1 - Push for the Second Screen

AU - Sørensen, Jannick Kirk

AU - Sørensen, Lene Tolstrup

PY - 2012/10/25

Y1 - 2012/10/25

N2 - Users’ perception of the relation between the TV screen and a secondary screen (e.g. smartphone or tablet) is examined empirically in a pilot project through a low-fi prototype and interviews. Early observations indicate that the user value/acceptance of push-messages delivered to the second screen during the TV viewing depends on a number of interwoven factors such as TV-genre, rhythm and number of messages, semantic correlation and user’s general media habits.

AB - Users’ perception of the relation between the TV screen and a secondary screen (e.g. smartphone or tablet) is examined empirically in a pilot project through a low-fi prototype and interviews. Early observations indicate that the user value/acceptance of push-messages delivered to the second screen during the TV viewing depends on a number of interwoven factors such as TV-genre, rhythm and number of messages, semantic correlation and user’s general media habits.

KW - second screen

KW - TV

KW - tablet-PC

KW - Push-pull

M3 - Paper without publisher/journal

T2 - World Wireless Research Forum

Y2 - 23 October 2012 through 25 October 2012

ER -