CultAR (Culturally Enhanced Augmented Realities) is an EU funded Seventh Framework Program [ICT-2011.8.2] ICT for access to cultural resources] project with partners Aalto-korkeakoulusäätiö, School of Science, Helsinki Institute for Information Technology HIIT (AALTO), Finland; University of Helsinki (UH), Finland; Graz University of Technology (TU Graz), Austria; Aalborg University (AAU), Denmark; University of Padova (UNIPD), Italy; Comune di Padova (CPD), Italy; and Ubiest S.p.a (UBI), Italy.
The project provides a mobile platform that 1) actively increases users’ awareness of their cultural surroundings with advanced, adaptable and personalized interfaces, and 2) increase users’ social engagement with culture via a leap in social media technologies and contextual inference methods. To reach these goals, CultAR will advance the State of the Art in mobile 3D, augmented reality and tactile technologies, combining them into a completely new mobile experience interface. The CultAR platform achieves personalised and engaging digital cultural experiences through enhanced representation, hybrid space mediation, social engagement and awareness. Adaptability and context awareness will be enhanced through dynamic 3D models of urban environments with an ability to control all aspects of the representation, including dynamic content, applying various emphasis methods that draw the attention of the user to potentially interesting cultural content. Cultural stakeholders will provide content and expert users for CultAR. Advances in technology are verified and analyzed not just by technical benchmarking, but with both specialist analysis and on-location field experiments in Padua, Italy and Aalborg, Denmark. Methodology in measuring user experiences is developed with thorough monitoring using eye trackers, physiological sensors, gesture tracking and gesture recognition in pursuit of inferring emotional states quantitatively.