TY - JOUR
T1 - Applying semantic web and big data techniques to construct a balance model referring to stakeholders of tourism intangible cultural heritage
AU - Shi, Meiyu
AU - Zhu, Wei
AU - Yang, Hongji
AU - Li, Chen
PY - 2016/1/1
Y1 - 2016/1/1
N2 - The development of tourism intangible cultural heritage, by its very nature, is a process of social construction by stakeholders through their transaction, coordination, interest alienation and sharing the responsibility. Coordinating and balancing the interest conflict within every stakeholder to achieve the 'Pareto Optimality' is a major difficulty in the tourism intangible cultural heritage development. In another side, semantic web is a computer term that is known its efficiency in knowledge representation of concepts. In this paper, we applied semantic web to modelling the balance model of stakeholders of tourism intangible heritage in the data collecting process, including data acquisition from entire network combining with structural equation method and path analysis based on a big data platform and questionnaire design, which is the innovative attempt to integrate these two typical computer technologies into social scientific research. Further analysis of the final constructed model demonstrates the effectiveness of the proposed application.
AB - The development of tourism intangible cultural heritage, by its very nature, is a process of social construction by stakeholders through their transaction, coordination, interest alienation and sharing the responsibility. Coordinating and balancing the interest conflict within every stakeholder to achieve the 'Pareto Optimality' is a major difficulty in the tourism intangible cultural heritage development. In another side, semantic web is a computer term that is known its efficiency in knowledge representation of concepts. In this paper, we applied semantic web to modelling the balance model of stakeholders of tourism intangible heritage in the data collecting process, including data acquisition from entire network combining with structural equation method and path analysis based on a big data platform and questionnaire design, which is the innovative attempt to integrate these two typical computer technologies into social scientific research. Further analysis of the final constructed model demonstrates the effectiveness of the proposed application.
KW - Big data
KW - Path analysis
KW - Semantic web
KW - Stakeholders
KW - Structural equation model
KW - Tourism intangible cultural heritage
UR - http://www.scopus.com/inward/record.url?scp=84993982671&partnerID=8YFLogxK
U2 - 10.1504/IJCAT.2016.079873
DO - 10.1504/IJCAT.2016.079873
M3 - Journal article
AN - SCOPUS:84993982671
SN - 0952-8091
VL - 54
SP - 192
EP - 200
JO - International Journal of Computer Applications in Technology
JF - International Journal of Computer Applications in Technology
IS - 3
ER -