Branding Aalborg: Building community or selling place?

Anette Therkelsen; Henrik Halkier; Ole B. Jensen

Branding Aalborg: Building community or selling place?

Anette Therkelsen, Henrik Halkier, Ole B. Jensen

Publikation: Bidrag til bog/antologi/rapport/konference proceeding › Bidrag til bog/antologi › Forskning › peer review

Originalsprog	Engelsk
Titel	Towards Effective Place Brand Management : Branding European Cities and Regions
Redaktører	Gregory Ashworth, Mihalis Kavaratzis
Antal sider	20
Udgivelsessted	Cheltenham, UK
Forlag	Edward Elgar Publishing
Publikationsdato	2010
Sider	136-155
Kapitel	8
ISBN (Trykt)	9781848442429
Status	Udgivet - 2010

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Branding af steder på tværs af sektorer
Therkelsen, A. (Projektdeltager) & Halkier, H. (Projektdeltager)
<ingen navn>
01/01/2004 → 31/12/2013
Projekter: Projekt › Forskning

Citationsformater

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Branding Aalborg: Building community or selling place? / Therkelsen, Anette ; Halkier, Henrik ; Jensen, Ole B.
Towards Effective Place Brand Management: Branding European Cities and Regions. red. / Gregory Ashworth; Mihalis Kavaratzis. Cheltenham, UK: Edward Elgar Publishing, 2010. s. 136-155.

Publikation: Bidrag til bog/antologi/rapport/konference proceeding › Bidrag til bog/antologi › Forskning › peer review

TY - CHAP

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T2 - Building community or selling place?

AU - Therkelsen, Anette

AU - Halkier, Henrik

AU - Jensen, Ole B.

PY - 2010

Y1 - 2010

KW - branding

KW - Aalborg

KW - place

KW - brand

KW - management

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M3 - Book chapter

AN - SCOPUS:77954277344

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A2 - Kavaratzis, Mihalis

PB - Edward Elgar Publishing

CY - Cheltenham, UK

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Branding Aalborg: Building community or selling place?

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Branding af steder på tværs af sektorer

Citationsformater