Business Model Creativity: A Horizontal Insight Model

Kristian Brøndum Kristiansen, Christian Byrge, Søren Hansen

Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

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Abstrakt

This paper presents a model for feasibility testing of novel ideas for business model innovators. It suggests a five-step systematic involvement of non-domain-related knowledge intended to deliver more unique ideas that are feasible in the decision- making phase of business model innovation.
OriginalsprogEngelsk
TidsskriftJournal of Business Models
Vol/bind6
Udgave nummer2
Antal sider5
ISSN2246-2465
DOI
StatusUdgivet - 2018

Emneord

  • Business Model Creativity
  • Business Model Innovation

Fingeraftryk

Dyk ned i forskningsemnerne om 'Business Model Creativity: A Horizontal Insight Model'. Sammen danner de et unikt fingeraftryk.
  • Business Model Creativity

    Kristiansen, K. B.

    01/08/2017 → …

    Projekter: ProjektAndet

  • Original Business Model Innovation

    Byrge, C., Lund, M. & Nielsen, C.

    11/02/2016 → …

    Projekter: ProjektForskning

  • Business Creativity

    Byrge, C.

    01/04/2013 → …

    Projekter: ProjektForskning

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