Curation of a Personalized Video on Demand Service: A Longitudinal Study of the Danish Public Service Broadcaster DR

National public service broadcasters are in their programming portfolio very different from global streaming services. Public service is media with a mission, and with some very specific obligations, e.g. to promote national culture. However, departing from the channel-oriented broadcasting heritage public service media are now also becoming popular streaming services. With the Danish public service organization DR as our case, we analyze the tensions in the transition from channels over video on demand to personalized recommendations.