Abstract
Innovativeness is a useful trait in many walks of life. The aim of this paper is to investigate if gender and personality traits influence rating of self-perceived innovativeness. There are two versions of the dependent variable used - innovativeness in the eyes of others, and innovativeness in one's own opinion. Big Five Inventory-10 is used to measure personality traits. Findings are that conscientiousness influences self-perceived innovativeness in the eyes of others, and openness to experience influences self-perceived innovativeness in one's own opinion. Conscientiousness also influences the difference between the two innovativeness variables.
| Originalsprog | Engelsk |
|---|---|
| Titel | Proceedings of the International Scientific Conference of Business Economics Management and Marketing (ISCOBEMM) 2016 |
| Redaktører | Pavla Odehnalová, Ondřej Částek, Ladislava Kuchynková |
| Udgivelsessted | Brno |
| Forlag | Brno: Masaryk University |
| Publikationsdato | 2016 |
| Sider | 23-29 |
| ISBN (Elektronisk) | 978-80-210-8348-6 |
| Status | Udgivet - 2016 |
| Begivenhed | International Scientific Conference of Business Economics Management and Marketing (ISCOBEMM) 2016 - Brno, Tjekkiet Varighed: 15 sep. 2016 → 16 sep. 2016 |
Konference
| Konference | International Scientific Conference of Business Economics Management and Marketing (ISCOBEMM) 2016 |
|---|---|
| Land/Område | Tjekkiet |
| By | Brno |
| Periode | 15/09/2016 → 16/09/2016 |