Early stage preference formation for experiential purchases – the influence of prior experience, anticipated emotions and personality

Publikation: Working paperForskning

OriginalsprogEngelsk
Antal sider34
StatusUnder udarbejdelse - 2018

Citer dette

@techreport{d394112ce3ec4730876ded1980ca0a0c,
title = "Early stage preference formation for experiential purchases – the influence of prior experience, anticipated emotions and personality",
author = "Bentzen, {Jeanne S{\o}rensen}",
year = "2018",
language = "English",
type = "WorkingPaper",

}

TY - UNPB

T1 - Early stage preference formation for experiential purchases – the influence of prior experience, anticipated emotions and personality

AU - Bentzen, Jeanne Sørensen

PY - 2018

Y1 - 2018

M3 - Working paper

BT - Early stage preference formation for experiential purchases – the influence of prior experience, anticipated emotions and personality

ER -