Improving decision making in product modularization by game-based management training

Magnus Persson*, Juliana Hsuan, Poul Kvysgaard Hansen


Publikation: Bidrag til tidsskriftKonferenceartikel i tidsskriftForskningpeer review

13 Downloads (Pure)


To deal with the complexity caused by a constantly increasing need for product customization many companies have adopted a product modularization strategy. Product modularization has the potential to give benefits both in the design of products, in manufacturing as well as in the supply chain. But, it poses great challenges in its implementation, which includes complex decision-making that will affect the whole value-chain. The purpose of this paper is to describe how a game-based approach can be used for academic education, and management training, with the aim of improving decision-making in product modularization. This by visualizing, and practice, the complex interplay between product, manufacturing and supply chain architecture. The paper describes the development of the LEGO Exploratorium game set up, based on the LEGO minifigures, and how it has been used for both teaching engineering students and in company workshop. Using this game set up will increase companies’ possibilities to develop modularized products that are designed for both efficient manufacturing and supply chain management.

BogserieProceedings of the Design Society
Sider (fra-til)1837-1846
Antal sider10
StatusUdgivet - 2021
Begivenhed23rd International Conference on Engineering Design, ICED 2021 - Gothenburg, Sverige
Varighed: 16 aug. 202120 aug. 2021


Konference23rd International Conference on Engineering Design, ICED 2021

Bibliografisk note

Funding Information:
The research leading to these results has received funding from the European Community's Seventh Framework Programme (FP7/2007-2013) under grant agreement no. 609147.

Publisher Copyright:
© ICED 2021.All right reserved.


Dyk ned i forskningsemnerne om 'Improving decision making in product modularization by game-based management training'. Sammen danner de et unikt fingeraftryk.