Local noir and local identity: Norskov and the spatial implications of branded content

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Abstrakt

Based on a production study of the recent television crime drama Norskov (2015-17), this chapter argues that there is a three-way relationship between new ways of co-financing television drama production in Denmark, local political and business interests in urban regeneration and a rising interest in branded content from the Danish commercial public service broadcaster TV 2. Firstly, we describe how advertiser funded programming and local television funding have affected the screening of place and how this is interrelated with a newly established glocal logic in financing television drama. Secondly, we analyse in what way local collaboration in producing television has been a cornerstone in strategic city branding and how especially the local port has been a motif in urban regeneration. Lastly, we address how branded content can have a spatial impact on the consolidation of a local identity for a peripheral area, i.e. how there is a special relationship between place branding, local co-financing and co-creating a new metanarrative for a local community. Based on our Norskov research we seek to answer the question cui bono with regard to the possible outcomes.
OriginalsprogEngelsk
TitelEuropean Television Crime Drama and Beyond
ForlagPalgrave Macmillan
Publikationsdato2018
Sider213-232
ISBN (Trykt)978-3-319-96887-2
ISBN (Elektronisk)978-3-319-96886-5
StatusUdgivet - 2018
NavnPalgrave European Film and Media Studies

Emneord

  • Local noir
  • lifted localities
  • crime fiction
  • television drama
  • local media production

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  • Projekter

    Presse/Medier

    Da TV kom til Frederikshavn

    Kim Toft Hansen

    01/11/2017

    1 Mediebidrag

    Presse/medie

    Publikation

    European Television Crime Drama and Beyond

    Hansen, K. T. (red.), Peacock, S. (red.) & Turnbull, S. (red.), 2018, Palgrave Macmillan. 294 s. (Palgrave European Film and Media Studies).

    Publikation: Bog/antologi/afhandling/rapportAntologi

    Citationsformater

    Hansen, K. T., & Christensen, J. R. (2018). Local noir and local identity: Norskov and the spatial implications of branded content. I European Television Crime Drama and Beyond (s. 213-232). Palgrave Macmillan. Palgrave European Film and Media Studies https://link.springer.com/content/pdf/10.1007%2F978-3-319-96887-2_12.pdf