Managing business model innovation risks - lessons for theory and practice

Yariv Taran, René Chester Goduscheit, Harry Boer

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Abstrakt

This paper focuses on the challenges related to, and the risk management needed
in, the process of business model innovation. Business model innovation may
involve hefty investments, high levels of uncertainty, complexity and, inevitably,
risk. Although many firms follow a first mover strategic approach, arguing from a
“no risk no reward” aphorism, a sloppy implementation approach towards
business model innovation may result in catastrophic, sometimes even fatal,
consequences to a firm’s core business. Based on four unsuccessful business model
innovation experiences, which took place in three industrial firms, we discuss the
reasons that led to these failures, and outline various possible solutions for
practitioners to manage business model innovation adequately.
OriginalsprogEngelsk
TitelProceedings of the 16th International CINet Conference on Pursuing Innovation Leadership
Antal sider10
Vol/bind16
UdgivelsesstedEnschede
ForlagContinuous Innovation Network
Publikationsdatosep. 2015
Sider919-929
ISBN (Elektronisk)978-90-77360-18-7
StatusUdgivet - sep. 2015
Begivenhed16th International CINet conference: Pursuing Innovation Leadership - Royal Institute of Technology, Stockholm, Sverige
Varighed: 13 sep. 201515 sep. 2015
Konferencens nummer: 16

Konference

Konference16th International CINet conference
Nummer16
LokationRoyal Institute of Technology
Land/OmrådeSverige
ByStockholm
Periode13/09/201515/09/2015

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