@inproceedings{3ed66bf09c2e11db8ed6000ea68e967b,
title = "Minimalism in TV Commercials: Danish TV as an Example",
author = "J{\o}rgen Stigel",
note = "Vol. 1, pp1103-1120; Minimalism in TV Commercials ; Conference date: 19-05-2010",
year = "1995",
language = "English",
isbn = "9635031009",
editor = "\{(Eds.) Ber{\'a}cs, J. : Bauer, A. : Simon, J .\}",
booktitle = "Marketing for an Expanding Europe : Proceedings of the 25th Annual Conference of the European Marketing Academy, Budapest, Hungary, May 14-17, 1996",
publisher = "University of Economic Sciences",
}