Positioning of private label brands of men’s apparel against national brands

Pritha Ghosh, Subrata Saha, Shamindra Nath Sanyal*, Swati Mukherjee

*Kontaktforfatter

Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

1 Citationer (Scopus)

Fingeraftryk

Dyk ned i forskningsemnerne om 'Positioning of private label brands of men’s apparel against national brands'. Sammen danner de et unikt fingeraftryk.

Economics, Econometrics and Finance

Social Sciences