Relevant ... but for whom?: On the commercial (ab)use of music on television

Relevant ... but for whom? On the commercial (ab)use of music on television

Publikation: Bidrag til bog/antologi/rapport/konference proceeding › Bidrag til bog/antologi › Forskning

Originalsprog	Engelsk
Titel	Music in Advertising : commercial sounds in media communication and other settings
Redaktører	Nicolai Graakjær, Christian Jantzen
Antal sider	13
Udgivelsessted	Aalborg
Forlag	Aalborg Universitetsforlag
Publikationsdato	2009
Sider	169-182
ISBN (Trykt)	978-87-7307-965-2
Status	Udgivet - 2009

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title = "Relevant ... but for whom?: On the commercial (ab)use of music on television",

keywords = "product placement, music placement",

author = "Graakj{\ae}r, {Nicolai J{\o}rgensgaard} and Christian Jantzen",

year = "2009",

language = "English",

isbn = "978-87-7307-965-2",

pages = "169--182",

editor = "Nicolai Graakj{\ae}r and Christian Jantzen",

booktitle = "Music in Advertising",

publisher = "Aalborg Universitetsforlag",

}

Relevant ... but for whom? On the commercial (ab)use of music on television. / Graakjær, Nicolai Jørgensgaard ; Jantzen, Christian.
Music in Advertising: commercial sounds in media communication and other settings. red. / Nicolai Graakjær; Christian Jantzen. Aalborg: Aalborg Universitetsforlag, 2009. s. 169-182.

Publikation: Bidrag til bog/antologi/rapport/konference proceeding › Bidrag til bog/antologi › Forskning

TY - CHAP

T1 - Relevant ... but for whom?

T2 - On the commercial (ab)use of music on television

AU - Graakjær, Nicolai Jørgensgaard

AU - Jantzen, Christian

PY - 2009

Y1 - 2009

KW - product placement

KW - music placement

M3 - Book chapter

SN - 978-87-7307-965-2

SP - 169

EP - 182

BT - Music in Advertising

A2 - Graakjær, Nicolai

A2 - Jantzen, Christian

PB - Aalborg Universitetsforlag

CY - Aalborg

ER -