The power of strategy metaphors

Christian Tang Lystbæk, Jens Holmgren

Publikation: Konferencebidrag uden forlag/tidsskriftPaper uden forlag/tidsskriftForskningpeer review

Resumé

This paper explores the power of spatial metaphors in strategy making. I seek to unfold a conception of the power of spatial metaphors in strategy making that stresses their creative and critical capacity as well as their constraints on strategic thinking. In order to identify the power of spatial metaphors in the double meaning of enabling and constraining the commitments and decisions of strategy makers, the approach taken here does not subscribe to the common distinction between pragmatism and post-structuralism. Rather, it seeks a methodological mediation between insights developed by pragmatism and post-structuralism.
The paper reports on an action research study of a strategy workshop with the strategic team of a Human Resource Management Department in a Danish Municipality. It identifies two structural dimensions and four generic spatial metaphors were identified. Thus, the paper shows that strategy makers can use a rich repertoire of spatial metaphors in order not to be imprisoned by any one spatial metaphor.
OriginalsprogEngelsk
Publikationsdatojul. 2016
StatusUdgivet - jul. 2016
Udgivet eksterntJa
BegivenhedEGOS Colloquium - University of Naples Federico II, Naples, Italien
Varighed: 7 jul. 20169 jul. 2016

Konference

KonferenceEGOS Colloquium
LokationUniversity of Naples Federico II
LandItalien
ByNaples
Periode07/07/201609/07/2016

Citer dette

Lystbæk, C. T., & Holmgren, J. (2016). The power of strategy metaphors. Afhandling præsenteret på EGOS Colloquium, Naples, Italien.
Lystbæk, Christian Tang ; Holmgren, Jens. / The power of strategy metaphors. Afhandling præsenteret på EGOS Colloquium, Naples, Italien.
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Lystbæk, CT & Holmgren, J 2016, 'The power of strategy metaphors' Paper fremlagt ved, Naples, Italien, 07/07/2016 - 09/07/2016, .

The power of strategy metaphors. / Lystbæk, Christian Tang; Holmgren, Jens.

2016. Afhandling præsenteret på EGOS Colloquium, Naples, Italien.

Publikation: Konferencebidrag uden forlag/tidsskriftPaper uden forlag/tidsskriftForskningpeer review

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Lystbæk CT, Holmgren J. The power of strategy metaphors. 2016. Afhandling præsenteret på EGOS Colloquium, Naples, Italien.