TY - JOUR
T1 - The shift from causation to effectuation for international entrepreneurs
T2 - Attitudes and attitude change versus social representations
AU - Arvidsson, Henrik G.S.
AU - Coudounaris, Dafnis N.
AU - Arvidsson, Ruslana
N1 - Publisher Copyright:
© 2020, Allied Business Academies. All rights reserved.
Copyright:
Copyright 2020 Elsevier B.V., All rights reserved.
PY - 2020/9
Y1 - 2020/9
N2 - This study aims to investigate attitudes and changes of attitude towards the decision-making logic of effectuation and causation of international entrepreneurs through traditional linear models of attitude change and non-linear through the framework of the theory of social representations. The study seeks to explain how and why international entrepreneurs shift from adopting causal logic to effectual logic when they gain more experience. This is a qualitative study based on ten interviews, which were organised using a convenience sample of international entrepreneurs who had studied business. Five of the entrepreneurs were women and the other five men. The study reveals that a shift of decision-making logic occurs mainly through high-effort processes after the entrepreneurial debut, and during the study period, attitudes towards a specific decision-making logic were formed mainly through low-effort processes. International entrepreneurs, during their education, and in their initial steps into the world of entrepreneurship following their tertiary education, have adopted causal logic, but later, due to their gained experiences, have more frequently implemented effectuation logic.
AB - This study aims to investigate attitudes and changes of attitude towards the decision-making logic of effectuation and causation of international entrepreneurs through traditional linear models of attitude change and non-linear through the framework of the theory of social representations. The study seeks to explain how and why international entrepreneurs shift from adopting causal logic to effectual logic when they gain more experience. This is a qualitative study based on ten interviews, which were organised using a convenience sample of international entrepreneurs who had studied business. Five of the entrepreneurs were women and the other five men. The study reveals that a shift of decision-making logic occurs mainly through high-effort processes after the entrepreneurial debut, and during the study period, attitudes towards a specific decision-making logic were formed mainly through low-effort processes. International entrepreneurs, during their education, and in their initial steps into the world of entrepreneurship following their tertiary education, have adopted causal logic, but later, due to their gained experiences, have more frequently implemented effectuation logic.
KW - Attitudes and attitude change
KW - Causation to effectuation
KW - International business
KW - International entrepreneurship
KW - Social representations theory
UR - http://www.scopus.com/inward/record.url?scp=85091704940&partnerID=8YFLogxK
M3 - Journal article
AN - SCOPUS:85091704940
SN - 1099-9264
VL - 24
JO - International Journal of Entrepreneurship
JF - International Journal of Entrepreneurship
IS - 3
ER -