Big Food Data – making sense of digital foot prints of consumer behavior.

  • Bent Egberg Mikkelsen (Lecturer)

Activity: Talks and presentationsTalks and presentations in private or public companies

Description

Interconnectivity, open access & digitalization are all trends that create new potentials for food & nutrition science. Rapid digitalization, fast globalization and the complexity of societal challenges in the field of food and nutrition calls for new interdisciplinary modes of research cooperation. Challenges such as NCDs, food security for all and climate crisis can no longer be viewed in silos and isolation within traditional scientific paradigms. Rather, they are expected to be addressed across sectorial and scientific disciplinary borders. At the same time, digitalization creates new opportunities and detailed digital patterns of daily human food shopping behavior as well as new kinds of consumer wearable leave behind new kinds of digital footprints. This offers possibilities for food research. In addition, this has created a call for a new “openness” where data increasingly are becoming a part of the sharing economy movement. Food data on food composition, population food behavior and intake in the area move towards open access, data sharing, data democracy and data philanthropy. The presentation uses the EU Richfields design study as its point of departure and takes a closer look at the idea of interconnectivity strategies in food and nutrition science following in the wake of the surge created by digitalization, globalization and cross-disciplinarity. The presentation will report on some of the ongoing other “big food data” programs such as DISH-RI, ENPADASI; Smart Foodie, DEDIPAC and MetroFood as a point of departure and present the first drafts for the future European Food Nutrition Health Research Infrastructure that are all expected to be influential in the coming years.
Period7 Dec 2017
Event titleNestle Research Centre Professional Updates
Event typeWorkshop
LocationLausanne, SwitzerlandShow on map