Teaching Business Models: Cards for IoT - A Business Design Game

Activity: Talks and presentationsConference presentations


New emerging technologies are attained in businesses all the time, but how does it affect a business model and value creation? Do new technologies ask for new business model configurations? Or how can a value proposition be changed by introducing new technologies? Cards for IoT is a game designed for exploring and ideating innovative ways to configure business models (BM) when introducing IoT (internet of things) technologies. The game consists of 71 BM configuration cards and 64 IoT technology cards, and a set of rules with multiple game mechanics. Through the 135 cards, Cards for IoT present its players with terminology and examples within both business model configurations and IoT technologies. At the same time, the gameplay forces the players to combine different cards in every which way they find interesting, with no limitations to the economy, technological development, and existing business model. In this process and gameplay, the players are training their vocabulary and understanding of business models and IoT technology while also training an ideation and innovation mindset looking for potentials and opportunities without limiting themselves.
Period22 Jun 2022
Event titleBusiness Model Conference
Event typeConference
LocationLille, FranceShow on map
Degree of RecognitionInternational