Skip to main navigation
Skip to search
Skip to main content
Aalborg University's Research Portal Home
Dansk
English
Home
Profiles
Projects
Publications
Activities
Research units
Facilities
Press/Media
Prizes
Datasets
Impacts
Search by keywords, name or affiliation
The Impact of Demographics on Consumer Ethnocentrism and Brand Perception: A CEE country perspective
Bujac, A.
(Lecturer)
International Business Research Group
Marketing and Market Processes Research Group
Activity
:
Talks and presentations
›
Conference presentations
Period
8 Jul 2020
Event title
Academy of International Business 2020
Event type
Conference
Degree of Recognition
International
Keywords
consumer ethnocentrism, branding, strategy,
X