Marketing and Market Processes Research Group

Research output

Research output per year 2016 2022 2023 2024

• 34 Journal article
• 18 Conference abstract for conference
• 7 Book chapter
• 7 Article in proceeding
• 19 More
  • 6 Paper without publisher/journal
  • 2 Report
  • 2 Poster
  • 2 Editorial
  • 2 Review article
  • 2 PhD thesis
  • 1 Compendium/lecture notes
  • 1 Comment/debate
  • 1 Conference article in Journal

Research output per year

Research output per year

Search results

• 2023

  Questioning the Cluster Imperative: Why Danish Craft Breweries Choose not to Cluster Geographically, and What (not) to Do About It

  Christensen, J. L. & Andersen, P. H., 6 Dec 2023, The Geography of Beer: Policies, Propaganda and Place. Patterson, M. & Hoalst Pullen, N. (eds.). Springer, p. 89-100 22 p. (Geography of Beer, Vol. 3).

  Research output: Contribution to book/anthology/report/conference proceeding › Book chapter › Research › peer-review

  • Handicrafts 100%
  • Knowledge 100%
  • Danish 100%
  • Theory 66%
  • Alcoholic Beverages 66%
• 2022

  Madindkøb og supermarkeder

  Translated title of the contribution: Food shopping and supermarketsGram, M., 13 Jan 2022, Mad, mennesker og måltider: Samfundsvidenskabelige perspektiver. Holm, L. & Tange Kristensen, S. (eds.). 3 ed. Munksgaard , p. 69-81

  Research output: Contribution to book/anthology/report/conference proceeding › Book chapter › Education › peer-review

• Navigating a Typology of Corporate Entrepreneurial Strategies: The Case of Unilever

  Laursen, L. N. & Andersen, P. H., Jul 2022, Corporate Underground: Bootleg Innovation and Constructive Deviance. Augsdorfer, P. (ed.). World Scientific, p. 135-165 (Series on Technology Management, Vol. 39).

  Research output: Contribution to book/anthology/report/conference proceeding › Book chapter › Research › peer-review

  • Typology 100%
  • Entrepreneurial Strategy 100%
  • Case Study 100%
  • Organizational Context 100%
  • Resources 100%

• The sustainable business model innovation of green digital-born globals

  Chwialkowska, A., Bhatti, W. A., Glowik, M. & ur Rahman, S., 1 Jan 2022, Sustainable International Business Models in a Digitally Transforming World. Routledge, p. 67-82 16 p. (Routledge Advances in Management and Business Studies).

  Research output: Contribution to book/anthology/report/conference proceeding › Book chapter › Research › peer-review

  • Dynamics 100%
• 2021

  How do big data impact business market relationships?

  Andersen, P. H., 1 Jan 2021, Big Data in Small Business: Data-Driven Growth in Small and Medium-Sized Enterprises. Lund Pedersen, C., Lindgreen, A., Ritter, T. & Ringberg, T. (eds.). Edward Elgar Publishing, p. 173-190 18 p.

  Research output: Contribution to book/anthology/report/conference proceeding › Book chapter › Research › peer-review

  • Small Business 100%
  • Business Impact 100%
  • Relationships 100%
  • Big Data 100%
  • Interaction Pattern 20%
• 2020

  Godt Købmandskab som værdisamskabelse i offentlig forvaltning

  Valbak-Andersen, C. & Burgdorff, K., Dec 2020, Godt Købmandskab i det 21. Århundrede. Cortsen, K. & Fast, M. (eds.). Ålborg: Aalborg Universitetsforlag, p. 111 - 143 32 p. (ExCITe-serien; No. 11).

  Research output: Contribution to book/anthology/report/conference proceeding › Book chapter › Research › peer-review

  Open Access

• Within-Organizational Structures and Roots of the Buyer-Supplier Relationship

  Andersen, P. H., de Boer, L. & Choi, T., 2020, The Oxford Handbook of Supply Chain Management. Oxford University Press

  Research output: Contribution to book/anthology/report/conference proceeding › Book chapter › Research › peer-review