Photo of Lars Pynt Andersen

Lars Pynt Andersen

  • A.C. Meyers Vænge 15, A, 3-006

    2450 København SV

    Denmark

20012019
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mythology Social Sciences
myth Social Sciences
ethnocentrism Social Sciences
market Social Sciences
popular culture Social Sciences
multicultural society Social Sciences
Denmark Social Sciences
compromise Social Sciences

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Research Output 2001 2019

Nordic Branding - an Odyssey into the Nordic Myth Market

Andersen, L. P., Kjeldgaard, D., Östberg, J. & Lindberg, F., 2 Mar 2019, Nordic Consumer Culture: Exploring the State, Market and the Consumers. Östberg, J. & Askegaaard, S. (eds.). Palgrave Macmillan, p. 213-238

Research output: Contribution to book/anthology/report/conference proceedingBook chapterResearchpeer-review

mythology
myth
ethnocentrism
market
popular culture

Nordic Branding Podcast 6: Positionering

Andersen, L. P., 1 Feb 2019

Research output: Non-textual formSound/Visual production (digital)Communication

Reinvention through Nordicness: values, traditions, and terroir

Andersen, L. P., Lindberg, F. & Östberg, J., 2019, (Accepted/In press) Nordic Place Branding: Similarities, Differences and Opportunities. Cassinger, C., Lucarelli, A. & Gyimóthy, S. (eds.). Edward Elgar Publishing

Research output: Contribution to book/anthology/report/conference proceedingBook chapterResearchpeer-review

Utopian Noir: Borgen viewed in Denmark and the UK

Andersen, L. P., Kjeldgaard, D. & Nielsen, S. B., 2019, (Accepted/In press) The Scandinavian Invasion: The Nordic Noir Phenomenon and Beyond. McCulloch, R. & Proctor, B. (eds.). Peter Lang International Academic Publishers

Research output: Contribution to book/anthology/report/conference proceedingBook chapterResearchpeer-review

Er Native Advertising en gråzone?

Andersen, L. P., 21 Mar 2018, In : Market Magazine. 100

Research output: Contribution to journalJournal articleCommunication

Activities 2017 2019

  • 1 Conference organisation or participation
  • 1 Organisation or participation in workshops, courses, or seminars
  • 1 Guest lecturers
  • 1 Conference presentations

Spillemyndighedens branchedag

Lars Pynt Andersen (Lecturer)
15 May 2019

Activity: Talks and presentationsConference presentations

Consumer Culture Theory conference

Lars Pynt Andersen (Participant)
29 Jun 2018

Activity: Attending an eventConference organisation or participation

Nordic CCT

Lars Pynt Andersen (Participant)
23 Apr 2018

Activity: Attending an eventOrganisation or participation in workshops, courses, or seminars

TWEENS/TEENS og reklamer

Lars Pynt Andersen (Lecturer)
14 Nov 2017

Activity: Talks and presentationsGuest lecturers

Press / Media

Forsker om Game of Thrones-valgvideo: Kikset og nedværdigende

Lars Pynt Andersen

25/05/2019

1 item of Media coverage

Press/Media: Press / Media

Coca Colas ramadan-kampagne vækker opsigt

Lars Pynt Andersen

10/05/2019

1 item of Media coverage

Press/Media: Press / Media

Coca-Colas ramadan-kampagne vækker opsigt

Lars Pynt Andersen

10/05/2019

1 Media contribution

Press/Media: Press / Media

Valgplakaters funktion i valgkampen

Lars Pynt Andersen

04/05/2019

1 Media contribution

Press/Media: Press / Media

London: Borgmester indfører forbud mod reklamer for junkfood

Lars Pynt Andersen

26/02/2019

1 item of Media coverage

Press/Media: Press / Media