Artificial Intelligence, Value Creation, & Adaptation in International Market Management

Status	Active
Effective start/end date	01/01/2019 → …

Artificial Intelligence, value creation, adaptation, bounded rationality, international business

3 Organisation or participation in workshops, courses, seminars, exhibitions or similar
2 Talks and presentations in private or public companies
1 Hosting a guest lecturer
1 Membership of research networks or expert groups
More
- 1 Conference presentations

The Changing Global Power Balance: Challenges for European Firms
Rana, M. B. (Lecturer)
15 Dec 2023 → 17 Dec 2023
Activity: Talks and presentations › Conference presentations
12TH EIBA / EIASM DANNY VAN DEN BULCKE DOCTORAL SYMPOSIUM
Rana, M. B. (Participant), Papanastassiou, M. (Organizer) & PLAKOYIANNAKI, E. (Organizer)
15 Dec 2023
Activity: Attending an event › Organisation or participation in workshops, courses, seminars, exhibitions or similar
Walking the talk? Transitioning towards a sustainable world
Rana, M. B. (Speaker)
8 Dec 2022 → 10 Dec 2022
Activity: Talks and presentations › Talks and presentations in private or public companies

The Use of Artificial Intelligence and International Marketing
Rana, M. B., Andersen, P. H. & Sathiskumar, N. N., 9 Sept 2025, (Accepted/In press) Elgar Encyclopedia of International Marketing Management. Leonidou, L. C., Katsikeas, C. S. & Aykol, B. (eds.). Edward Elgar Publishing, 18.2
Research output: Contribution to book/anthology/report/conference proceeding › Book chapter › Research › peer-review
AI-enabled Value Creation in International Business: Crossing the Boundary of Bounded Rationality
Rana, M. B. & Moeslund, T. B., 15 Dec 2023.
Research output: Contribution to conference without publisher/journal › Conference abstract for conference › Research › peer-review

Open Access
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Artificial Intelligence, Value Creation and Adaptation: Does Computational Rationality Complement Bounded Rationality?
Rana, M. B., Moeslund, T. B. & Nasrollahi, K., 8 Dec 2022.
Research output: Contribution to conference without publisher/journal › Conference abstract for conference › Research › peer-review

Project Details