Public Service Broadcasts and Paradigm Shift in Audience Market: Moving from Production to Delivery by leveraging Social Media and User Generated Contents (Case Study of DR),

StatusFinished
Effective start/end date31/01/201429/06/2015

Keywords

  • Public Service Broadcasts
  • Danish Radio
  • DR
  • Audience
  • Media Market
  • Social Media
  • User Generated Content
  • UGC
  • Media Value Chain