Projects per year
Abstract
Digital servitization is gradually having the operational impacts in conventional B2B manufacturing firms, because the firms’ operational focus needs to move towards product-service excellence. In this particular scenario, practitioners experience the causality dilemma and are often trapped in so-called servitization paradox. This experimental study intends to demonstrate how to overcome such dilemma. A data-driven approach is used to provide solid evidences about business potentials to be considered when taking on further operational actions. Design science research method is used to develop a product-service platform. Taking with the service-dominant (S-D) logic thinking, we consolidate the heterogeneous data, from the internal ERP system and the external Internet of Things/Internet of Services platforms. The intention is to promote product-service thinking cross the organization through this platform and recognize value-adding tasks to pursue product-service business goals. Our approach was tested with industrial data from a Danish manufacturing firm.
Original language | English |
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Journal | ISPIM Conference Proceedings |
Volume | 2019 |
Number of pages | 18 |
Publication status | Published - 2019 |
Event | XXX ISPIM Innovation Conference : Celebrating Innovation - 500 Years Since Da Vinc - Florence, Italy Duration: 16 Jun 2019 → 19 Jun 2019 https://www.ispim-innovation.com/ |
Conference
Conference | XXX ISPIM Innovation Conference |
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Country/Territory | Italy |
City | Florence |
Period | 16/06/2019 → 19/06/2019 |
Internet address |
Keywords
- digital servitization, advanced services, digitalization, design science research, a data-driven approach
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- 1 Finished
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A data-driven approach toward digital servitization
Chen, K., Møller, C. & Lassen, A. H.
01/02/2017 → 02/11/2020
Project: Research