Consumer ethnocentrism and Country of origin effect: The brand perception of Romanian consumers concerning a Danish beer brand

Andrea Ioana Iacob

Research output: Contribution to conference without publisher/journal › Paper without publisher/journal › Research › peer-review

44 Downloads (Pure)

1 Organisation or participation in workshops, courses, seminars, exhibitions or similar

1 results
- Title
- Start date(ascending)

Filter

22 IMDA World Business Congress
Andreea Bujac (Iacob) (Participant)
29 Jun 2013
Activity: Attending an event › Organisation or participation in workshops, courses, seminars, exhibitions or similar