Crafting a Sustainable Business: Applying the Circular Economy and Experience Economy to the Design of Cloud City’s Spirit Center

Ana Sanchez Levozo; Biraj Adhikari; David Lameiras Barrera; Josefine Koehler; Eva Guldmann; Martin Lehmann

Crafting a Sustainable Business: Applying the Circular Economy and Experience Economy to the Design of Cloud City’s Spirit Center

Ana Sanchez Levozo, Biraj Adhikari, David Lameiras Barrera, Josefine Koehler, Eva Guldmann, Martin Lehmann

Research output: Contribution to book/anthology/report/conference proceeding › Article in proceeding › Research › peer-review

Abstract

Although Aalborg, Denmark, has historically been an industrial city, such activity has been
leaving. One of the latest examples of this is the relocation of the Aalborg Akvavit production
to Norway. In an attempt to pay homage to the distinctive spirit produced by Aalborg
Akvavit and its unique manufacturing facilities, its former production site will be
transformed into Cloud City –a hub for innovation, art, technology and culture. One of the
planned projects is the Spirit Center, a micro-distillery whose primary ambition is to
represent and dignify the history and heritage of the Akvavit Distillery in the city. On five
floors, the Spirit Center will hold a showroom exhibiting the spirit production, an Akvavit
tasting area, the micro-distillery itself, a restaurant/bar and an open rooftop garden.

Original language	English
Title of host publication	Exploring a changing view on organizing value creation: Developing New Business Models : Contributions to the 2nd International Conference on New Business Models
Number of pages	8
Publisher	Institute of Systems Sciences, Innovation and Sustainability Research, Merangasse 18/I, A-8010 Graz, Austria
Publication date	2017
Pages	215-222
Publication status	Published - 2017
Event	2nd International Conference on New Business Models - Graz, Austria Duration: 20 Jun 2017 → 23 Jun 2017

Conference

Conference	2nd International Conference on New Business Models
Country/Territory	Austria
City	Graz
Period	20/06/2017 → 23/06/2017

Series	Institute of Systems Sciences, Innovation and Sustainability Reports
Number	8
ISSN	2305-2511

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Cite this

Levozo, A. S., Adhikari, B., Lameiras Barrera, D., Koehler, J., Guldmann, E., & Lehmann, M. (2017). Crafting a Sustainable Business: Applying the Circular Economy and Experience Economy to the Design of Cloud City’s Spirit Center. In Exploring a changing view on organizing value creation: Developing New Business Models: Contributions to the 2nd International Conference on New Business Models (pp. 215-222). Institute of Systems Sciences, Innovation and Sustainability Research, Merangasse 18/I, A-8010 Graz, Austria. https://static.uni-graz.at/fileadmin/veranstaltungen/new-business-models/NBM%40Graz2017_Conference_Proceedings.pdf

Levozo, Ana Sanchez ; Adhikari, Biraj ; Lameiras Barrera, David et al. / Crafting a Sustainable Business : Applying the Circular Economy and Experience Economy to the Design of Cloud City’s Spirit Center. Exploring a changing view on organizing value creation: Developing New Business Models: Contributions to the 2nd International Conference on New Business Models. Institute of Systems Sciences, Innovation and Sustainability Research, Merangasse 18/I, A-8010 Graz, Austria, 2017. pp. 215-222 (Institute of Systems Sciences, Innovation and Sustainability Reports; No. 8).

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title = "Crafting a Sustainable Business: Applying the Circular Economy and Experience Economy to the Design of Cloud City{\textquoteright}s Spirit Center",

abstract = "Although Aalborg, Denmark, has historically been an industrial city, such activity has beenleaving. One of the latest examples of this is the relocation of the Aalborg Akvavit productionto Norway. In an attempt to pay homage to the distinctive spirit produced by AalborgAkvavit and its unique manufacturing facilities, its former production site will betransformed into Cloud City –a hub for innovation, art, technology and culture. One of theplanned projects is the Spirit Center, a micro-distillery whose primary ambition is torepresent and dignify the history and heritage of the Akvavit Distillery in the city. On fivefloors, the Spirit Center will hold a showroom exhibiting the spirit production, an Akvavittasting area, the micro-distillery itself, a restaurant/bar and an open rooftop garden.",

author = "Levozo, {Ana Sanchez} and Biraj Adhikari and {Lameiras Barrera}, David and Josefine Koehler and Eva Guldmann and Martin Lehmann",

year = "2017",

language = "English",

series = "Institute of Systems Sciences, Innovation and Sustainability Reports",

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booktitle = "Exploring a changing view on organizing value creation: Developing New Business Models",

publisher = "Institute of Systems Sciences, Innovation and Sustainability Research, Merangasse 18/I, A-8010 Graz, Austria",

note = "2nd International Conference on New Business Models, NMB 2017 ; Conference date: 20-06-2017 Through 23-06-2017",

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Levozo, AS, Adhikari, B, Lameiras Barrera, D, Koehler, J, Guldmann, E & Lehmann, M 2017, Crafting a Sustainable Business: Applying the Circular Economy and Experience Economy to the Design of Cloud City’s Spirit Center. in Exploring a changing view on organizing value creation: Developing New Business Models: Contributions to the 2nd International Conference on New Business Models. Institute of Systems Sciences, Innovation and Sustainability Research, Merangasse 18/I, A-8010 Graz, Austria, Institute of Systems Sciences, Innovation and Sustainability Reports, no. 8, pp. 215-222, 2nd International Conference on New Business Models, Graz, Austria, 20/06/2017. <https://static.uni-graz.at/fileadmin/veranstaltungen/new-business-models/NBM%40Graz2017_Conference_Proceedings.pdf>

Crafting a Sustainable Business: Applying the Circular Economy and Experience Economy to the Design of Cloud City’s Spirit Center. / Levozo, Ana Sanchez; Adhikari, Biraj; Lameiras Barrera, David et al.
Exploring a changing view on organizing value creation: Developing New Business Models: Contributions to the 2nd International Conference on New Business Models. Institute of Systems Sciences, Innovation and Sustainability Research, Merangasse 18/I, A-8010 Graz, Austria, 2017. p. 215-222 (Institute of Systems Sciences, Innovation and Sustainability Reports; No. 8).

Research output: Contribution to book/anthology/report/conference proceeding › Article in proceeding › Research › peer-review

TY - GEN

T1 - Crafting a Sustainable Business

T2 - 2nd International Conference on New Business Models

AU - Levozo, Ana Sanchez

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AU - Lameiras Barrera, David

AU - Koehler, Josefine

AU - Guldmann, Eva

AU - Lehmann, Martin

PY - 2017

Y1 - 2017

N2 - Although Aalborg, Denmark, has historically been an industrial city, such activity has beenleaving. One of the latest examples of this is the relocation of the Aalborg Akvavit productionto Norway. In an attempt to pay homage to the distinctive spirit produced by AalborgAkvavit and its unique manufacturing facilities, its former production site will betransformed into Cloud City –a hub for innovation, art, technology and culture. One of theplanned projects is the Spirit Center, a micro-distillery whose primary ambition is torepresent and dignify the history and heritage of the Akvavit Distillery in the city. On fivefloors, the Spirit Center will hold a showroom exhibiting the spirit production, an Akvavittasting area, the micro-distillery itself, a restaurant/bar and an open rooftop garden.

AB - Although Aalborg, Denmark, has historically been an industrial city, such activity has beenleaving. One of the latest examples of this is the relocation of the Aalborg Akvavit productionto Norway. In an attempt to pay homage to the distinctive spirit produced by AalborgAkvavit and its unique manufacturing facilities, its former production site will betransformed into Cloud City –a hub for innovation, art, technology and culture. One of theplanned projects is the Spirit Center, a micro-distillery whose primary ambition is torepresent and dignify the history and heritage of the Akvavit Distillery in the city. On fivefloors, the Spirit Center will hold a showroom exhibiting the spirit production, an Akvavittasting area, the micro-distillery itself, a restaurant/bar and an open rooftop garden.

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Levozo AS, Adhikari B, Lameiras Barrera D, Koehler J, Guldmann E, Lehmann M. Crafting a Sustainable Business: Applying the Circular Economy and Experience Economy to the Design of Cloud City’s Spirit Center. In Exploring a changing view on organizing value creation: Developing New Business Models: Contributions to the 2nd International Conference on New Business Models. Institute of Systems Sciences, Innovation and Sustainability Research, Merangasse 18/I, A-8010 Graz, Austria. 2017. p. 215-222. (Institute of Systems Sciences, Innovation and Sustainability Reports; No. 8).