Delivery Hero: Instant internationalization through digitalization

Waheed Akbar Bhatti, Jan-Erik Vahlne, Mario Glowik

Research output: Contribution to book/anthology/report/conference proceedingBook chapterResearchpeer-review

Original languageEnglish
Title of host publicationMarket Entry Strategies, Internationalization Theories, Concepts and Cases
EditorsMario Glowik
Volume3
PublisherDe Gruyter
Publication date2020
DOIs
Publication statusPublished - 2020
Externally publishedYes

Keywords

  • Uppsala model
  • Internationalization
  • Delivery Hero
  • Case Study
  • digitization
  • Digitalization
  • Growth
  • Learning
  • Knowledge Sharing
  • Inter-firm
  • Communication
  • Multisided Platforms

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