Enabling mass customisation in Construction - Making the long tail work

Christian Thuesen*, Jens Stissing Jensen, Stefan Christoffer Gottlieb

*Corresponding author

Research output: Contribution to book/anthology/report/conference proceedingBook chapterResearchpeer-review

Original languageEnglish
Title of host publicationMass Customisation and Personalisation in Architecture and Construction
Number of pages11
Volume9780203437735
PublisherCRC Press/Balkema
Publication date1 Jan 2013
Pages208-218
ISBN (Print)9780203437735
DOIs
Publication statusPublished - 1 Jan 2013

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Mass customization
Paradigm
Long tail
Construction industry
Customization
Mass production
Pareto principle
Tailoring
Project management
Management practices
Construction management
Lean construction

Cite this

Thuesen, C., Jensen, J. S., & Gottlieb, S. C. (2013). Enabling mass customisation in Construction - Making the long tail work. In Mass Customisation and Personalisation in Architecture and Construction (Vol. 9780203437735, pp. 208-218). CRC Press/Balkema. https://doi.org/10.4324/9780203437735
Thuesen, Christian ; Jensen, Jens Stissing ; Gottlieb, Stefan Christoffer. / Enabling mass customisation in Construction - Making the long tail work. Mass Customisation and Personalisation in Architecture and Construction. Vol. 9780203437735 CRC Press/Balkema, 2013. pp. 208-218
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Thuesen, C, Jensen, JS & Gottlieb, SC 2013, Enabling mass customisation in Construction - Making the long tail work. in Mass Customisation and Personalisation in Architecture and Construction. vol. 9780203437735, CRC Press/Balkema, pp. 208-218. https://doi.org/10.4324/9780203437735

Enabling mass customisation in Construction - Making the long tail work. / Thuesen, Christian; Jensen, Jens Stissing; Gottlieb, Stefan Christoffer.

Mass Customisation and Personalisation in Architecture and Construction. Vol. 9780203437735 CRC Press/Balkema, 2013. p. 208-218.

Research output: Contribution to book/anthology/report/conference proceedingBook chapterResearchpeer-review

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Thuesen C, Jensen JS, Gottlieb SC. Enabling mass customisation in Construction - Making the long tail work. In Mass Customisation and Personalisation in Architecture and Construction. Vol. 9780203437735. CRC Press/Balkema. 2013. p. 208-218 https://doi.org/10.4324/9780203437735