Estimating the Capacity of the Location-Based Advertising Channel

Gyozo Gidofalvi, Torben Bach Pedersen, Hans Ravnkjær Larsen

Research output: Contribution to book/anthology/report/conference proceeding › Article in proceeding › Research › peer-review

2 Citations (Scopus)

Original language	English
Title of host publication	Proceedings of the Sixth International Conference on Mobile Business
Number of pages	8
Publisher	IEEE Computer Society Press
Publication date	2007
ISBN (Print)	0-7695-2803-1
Publication status	Published - 2007
Event	Sixth International Conference on Mobile Business - Toronto, Ontario, Canada Duration: 9 Jul 2007 → 11 Jul 2007

Conference	Sixth International Conference on Mobile Business
Country/Territory	Canada
City	Toronto, Ontario
Period	09/07/2007 → 11/07/2007

AUB Link

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title = "Estimating the Capacity of the Location-Based Advertising Channel",

author = "Gyozo Gidofalvi and Pedersen, {Torben Bach} and Larsen, {Hans Ravnkj{\ae}r}",

year = "2007",

language = "English",

isbn = "0-7695-2803-1",

booktitle = "Proceedings of the Sixth International Conference on Mobile Business",

publisher = "IEEE Computer Society Press",

address = "United States",

note = "Sixth International Conference on Mobile Business ; Conference date: 09-07-2007 Through 11-07-2007",

}

TY - GEN

T1 - Estimating the Capacity of the Location-Based Advertising Channel

AU - Gidofalvi, Gyozo

AU - Pedersen, Torben Bach

AU - Larsen, Hans Ravnkjær

PY - 2007

Y1 - 2007

M3 - Article in proceeding

SN - 0-7695-2803-1

BT - Proceedings of the Sixth International Conference on Mobile Business

PB - IEEE Computer Society Press

T2 - Sixth International Conference on Mobile Business

Y2 - 9 July 2007 through 11 July 2007

ER -