Generating Ideas for New Mobile TV Services: Accepting and Socializing Mobile Television

Lene Tolstrup Sørensen; Hanne Westh Nicolajsen

Generating Ideas for New Mobile TV Services: Accepting and Socializing Mobile Television

Lene Tolstrup Sørensen, Hanne Westh Nicolajsen

Research output: Contribution to conference without publisher/journal › Paper without publisher/journal › Research

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Abstract

Mobile TV is still in its infancy in respect to identifying new services/content, which deploy the technology convergence of broadcasting, Internet and radio while satisfying the user with respect to interactivity, sociability and content, and at the same time fit the small screen of a mobile phone. This paper reports on a semi-field trial performed with a group of young, IT literate users provided with handheld devices and the possibility of watching mobile TV as a basis for creation of ideas for more advanced services. The results shows that this group of users looks for personalized services and content, which have a high sociability factor.

Translated title of the contribution	Idé generation for nye mobile TV tjenester: Accepterende og socialiserende mobil TV
Original language	English
Publication date	9 Jun 2010
Number of pages	4
Publication status	Published - 9 Jun 2010

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Euro057 sorensenSubmitted manuscript, 48.8 KB

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CAMMP - Converged Advanced Mobile Media Platforms
Vinther-Knudsen, A., Heinze, E., Hammershøj, A. D., Pedersen, G., Falch, M., Skouby, K. E., Henten, A. H., Tadayoni, R., Sørensen, L. T., Nicolajsen, H. W., Olesen, H., Larsen, L. B., Pedersen, J. S., Nielsen, J. Ø. & Sapuppo, A.
<ingen navn>
01/06/2008 → 31/05/2012
Project: Research

Euro ITV Tampera
Lene Tolstrup Sørensen (Speaker)
9 Jun 2010 → 11 Jun 2010
Activity: Talks and presentations › Talks and presentations in private or public companies

Cite this

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title = "Generating Ideas for New Mobile TV Services: Accepting and Socializing Mobile Television",

abstract = "Mobile TV is still in its infancy in respect to identifying new services/content, which deploy the technology convergence of broadcasting, Internet and radio while satisfying the user with respect to interactivity, sociability and content, and at the same time fit the small screen of a mobile phone. This paper reports on a semi-field trial performed with a group of young, IT literate users provided with handheld devices and the possibility of watching mobile TV as a basis for creation of ideas for more advanced services. The results shows that this group of users looks for personalized services and content, which have a high sociability factor.",

keywords = "Brugerstudier, Mobil TV, Felt studier, Ide generering",

author = "S{\o}rensen, {Lene Tolstrup} and Nicolajsen, {Hanne Westh}",

note = "Proceeding EuroITV '10 Proceedings of the 8th international interactive conference on Interactive TV&Video ",

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T1 - Generating Ideas for New Mobile TV Services

T2 - Accepting and Socializing Mobile Television

AU - Sørensen, Lene Tolstrup

AU - Nicolajsen, Hanne Westh

N1 - Proceeding EuroITV '10 Proceedings of the 8th international interactive conference on Interactive TV&Video

PY - 2010/6/9

Y1 - 2010/6/9

N2 - Mobile TV is still in its infancy in respect to identifying new services/content, which deploy the technology convergence of broadcasting, Internet and radio while satisfying the user with respect to interactivity, sociability and content, and at the same time fit the small screen of a mobile phone. This paper reports on a semi-field trial performed with a group of young, IT literate users provided with handheld devices and the possibility of watching mobile TV as a basis for creation of ideas for more advanced services. The results shows that this group of users looks for personalized services and content, which have a high sociability factor.

AB - Mobile TV is still in its infancy in respect to identifying new services/content, which deploy the technology convergence of broadcasting, Internet and radio while satisfying the user with respect to interactivity, sociability and content, and at the same time fit the small screen of a mobile phone. This paper reports on a semi-field trial performed with a group of young, IT literate users provided with handheld devices and the possibility of watching mobile TV as a basis for creation of ideas for more advanced services. The results shows that this group of users looks for personalized services and content, which have a high sociability factor.

KW - Brugerstudier

KW - Mobil TV

KW - Felt studier

KW - Ide generering

M3 - Paper without publisher/journal

ER -

Generating Ideas for New Mobile TV Services: Accepting and Socializing Mobile Television

Abstract

Access to Document

AUB Link

Projects

CAMMP - Converged Advanced Mobile Media Platforms

Activities

Euro ITV Tampera

Cite this