Ghana Craft Company

Research output: Contribution to book/anthology/report/conference proceedingBook chapterResearchpeer-review

2 Citations (Scopus)
Original languageEnglish
Title of host publicationMarketing Management and Strategy - An African Casebook
EditorsGeorge Tesar, John Kuada
Number of pages17
Place of PublicationLondon and New York
PublisherRoutledge
Publication date2013
Pages235-242
Chapter15
ISBN (Print)978-0-415-78333-0
Publication statusPublished - 2013

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