Global Marketing in Central and Eastern Europe

    Research output: Contribution to book/anthology/report/conference proceedingBook chapterResearchpeer-review

    Original languageEnglish
    Title of host publicationNew Developments in International Business
    EditorsJorma Larimo
    Place of PublicationVaasa, Finland
    PublisherUniversity of Vaasa Publishing
    Publication date2002
    Pages186-198
    ISBN (Print)7438236815
    Publication statusPublished - 2002

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