Knowledge management in creativity: A perspective on the Connection between knowledge and creativity

Is it possible to predetermine what kind of ideas that comes out of creativity by using knowledge management? Is it possible to decide beforehand what ideas we want to generate and the direction in which an idea takes in the further development? This paper deals with knowledge management in creativity. The point of departure is taken in the connection between knowledge in a cognitive sense, and creativity focussing on ideas. The paper gives a perspective on how knowledge management can be part of creativity. It develops a concept of horizontal thinking and combines it with the fuzzy set theory in order to introduce a structured method for knowledge management. This combination makes it possible to determine the output of idea generation and of further development of an idea, by using knowledge management. Potential translations into practice are suggested and one example is given to show the impact this knowledge management could have for practitioners
The paper is a conceptual paper based on a literature review and ideas from an ongoing research project.