Les paradoxes éthiques du marketing international dans les pays en développement

Research output: Contribution to book/anthology/report/conference proceeding › Book chapter › Research › peer-review

Original language	English
Title of host publication	Les paradoxes de la globalisation des marchés
Editors	Erik Milliot, Nadine Tournois
Publisher	Vuibert
Publication date	2009
Pages	137
Chapter	158
ISBN (Print)	2711769356
Publication status	Published - 2009

AUB Link

@inbook{5b178eba3db54c3d9e00d955dea8fa9a,

title = "Les paradoxes {\'e}thiques du marketing international dans les pays en d{\'e}veloppement",

author = "Marinova, {Svetla Trifonova} and Marinov, {Marin Alexandrov}",

year = "2009",

language = "English",

isbn = "2711769356",

pages = "137",

editor = "Erik Milliot and Nadine Tournois",

booktitle = "Les paradoxes de la globalisation des march{\'e}s",

publisher = "Vuibert",

}

Research output: Contribution to book/anthology/report/conference proceeding › Book chapter › Research › peer-review