Mass Customization Measurements Metrics

Kjeld Nielsen; Thomas Ditlev Brunø; Kaj Asbjørn Jørgensen; Stig B. Taps

doi:10.1007/978-3-319-04271-8_31

Mass Customization Measurements Metrics

Kjeld Nielsen, Thomas Ditlev Brunø, Kaj Asbjørn Jørgensen, Stig B. Taps

Mass Customization

Research output: Contribution to book/anthology/report/conference proceeding › Article in proceeding › Research › peer-review

4 Citations (Scopus)

Abstract

A recent survey has indicated that 17 % of companies have ceased mass
customizing less than 1 year after initiating the effort. This paper presents measurement
for a company’s mass customization performance, utilizing metrics
within the three fundamental capabilities: robust process design, choice navigation,
and solution space development. A mass customizer when assessing performance
with these metrics can identify within which areas improvement would
increase competitiveness the most and enable more efficient transition to mass
customization.

Original language	English
Title of host publication	Proceedings of the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014)
Publisher	Springer
Publication date	2014
Pages	359-376
Chapter	31
ISBN (Electronic)	978-3-319-04271-8
DOIs	https://doi.org/10.1007/978-3-319-04271-8_31
Publication status	Published - 2014
Event	the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014) - Aalborg, Denmark Duration: 4 Feb 2014 → 7 Feb 2014

Conference

Conference	the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014)
Country/Territory	Denmark
City	Aalborg
Period	04/02/2014 → 07/02/2014

Series	Lecture Notes in Production Engineering
ISSN	2194-0525

Access to Document

10.1007/978-3-319-04271-8_31

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Cite this

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title = "Mass Customization Measurements Metrics",

abstract = "A recent survey has indicated that 17 % of companies have ceased masscustomizing less than 1 year after initiating the effort. This paper presents measurementfor a company{\textquoteright}s mass customization performance, utilizing metricswithin the three fundamental capabilities: robust process design, choice navigation,and solution space development. A mass customizer when assessing performancewith these metrics can identify within which areas improvement wouldincrease competitiveness the most and enable more efficient transition to masscustomization.",

keywords = "Mass customization Metrics Measurement Capabilities",

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year = "2014",

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language = "English",

series = "Lecture Notes in Production Engineering",

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booktitle = "Proceedings of the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014)",

address = "Germany",

note = "the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014) ; Conference date: 04-02-2014 Through 07-02-2014",

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Nielsen, K , Brunø, TD , Jørgensen, KA & Taps, SB 2014, Mass Customization Measurements Metrics. in Proceedings of the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014). Springer, Lecture Notes in Production Engineering, pp. 359-376, the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014), Aalborg, Denmark, 04/02/2014. https://doi.org/10.1007/978-3-319-04271-8_31

Mass Customization Measurements Metrics. / Nielsen, Kjeld ; Brunø, Thomas Ditlev ; Jørgensen, Kaj Asbjørn et al.
Proceedings of the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014). Springer, 2014. p. 359-376 (Lecture Notes in Production Engineering).

Research output: Contribution to book/anthology/report/conference proceeding › Article in proceeding › Research › peer-review

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BT - Proceedings of the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014)

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