Metaphorically Speaking: Constructions of Gender and Career in the Danish Financial Sector

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    In recent years, it has been recognised that to a large extent male and female language is determined by discursive and contextual factors. This entails that men and women would adopt both similar and different discursive features, including metaphor, in various communities of practice, thus taking up particular gendered subject positions.
    The Danish financial sector is one in which the traditional male occupation of top-managerial positions is being challenged by an increasing number of women. The purpose of this article is to present an analysis of how in the pursuit of a career, men and women in the financial sector metaphorically and discursively construct career possibilities and constraints as well as to assess the extent to which this may influence their chances of obtaining a managerial position.
    The data for the analysis consist of three sets of focus group data obtained in a Danish bank.
    Original languageEnglish
    JournalGender and Language
    Issue number1
    Pages (from-to)1-32
    Number of pages32
    Publication statusPublished - 2009


    • Metaphor
    • Discourse
    • Career Development
    • Gender


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