@inproceedings{7d8e3b30809411db8b97000ea68e967b,
title = "Partner Performance Perception in Danish-Ghanaian Strategic Alliances: a Gap Analysis",
keywords = "Strategic alliances, Strategic alliances",
author = "John Kuada",
year = "1996",
language = "English",
pages = "91--104",
editor = "(eds.), {S{\o}rensen, Olav Jull : Arnould, Eric}",
booktitle = "Marketing and Development Challenges in The 21st Century : Proceedings of the 7th International Conference on Marketing and Development, 2000, Aalborg University",
note = "Partner Performance Perception in Danish-Ghanaian Strategic Alliances ; Conference date: 19-05-2010",
}