@book{d28447f028e411da8e76000ea68e967b,
title = "Planning-Oriented VS: Action-Based Approach to the Internationalization of Firms",
keywords = "International Marketing, International Market Analysis, Market Research, International Marketing, International Market Analysis, Market Research",
author = "John Kuada and S{\o}rensen, {Olav Jull}",
year = "1997",
language = "English",
series = "International Business Economics Working Paper Series",
number = "22",
publisher = "Centre for International Business, Department of Business Studies, Aalborg University",
address = "Denmark",
}