¿PUEDEN LOS JÓVENES EN LA ESCUELA TENTARSE DE COMPRAR REFRIGERIOS MÁS SALUDABLES CAMBIANDO LA DINÁMICA DE ELECCIÓN EN UNA CAFETERÍA?

Translated title of the contribution: CAN YOUNG PEOPLE AT SCHOOL BE NUDGED TO BUY MORE HEALTHY SNACKS BY CHANGING THE CHOICE DYNAMICS IN A CASH CAFETERIA?

Bent Egberg Mikkelsen, Peter Clement Lund, Anders Ebbestrup Malling, Annette Quinto Romani

Research output: Contribution to journalJournal article

Abstract

Objectives: the aim of this study was to examine if in?uencing food choice dynamics by slightly altering the choice architecture by relocating and re-exposing the healthy option could increase sales of healthy snacks among young people in vocational school canteens.
Materials and methods: a healthy eating intervention was developed for young people in canteens of 13 vocational schools. The subjects attending is mainly young men between 16 and 19 years of age. A healthy snack pack not previously offered was developed. The intervention targeted the access to healthy snacks using 2 environmental change strategies. Salience of the healthy snack pack was increased and customers were re-exposed to the healthy option more places. Sales data were collected pre/post test by canteen staff according to a protocol agreed with management canteens.
Results: the results showed that signifcantly more students chose the healthy snacks when measured follow up after the intervention compared to baseline before. Sales of the unhealthy snacks did not change signifcantly.
Conclusions: if students at vocational schools are to opt out unhealthy snacks and replace them with healthy alternatives, consideration should be given both to increase the exposure of healthy snacks and simultaneously undertake similar actions in the unhealthy snacks, for example by removing them or placing them less visibly in the canteen. Rethinking choice dynamics in self service food lay-outs through easy to implement minor changes seems to be able to change uptake of healthy options. More research is needed to explore effects and potentials of changing food choice architectures.

Key words: students, healthy snacks, choice dymamic.
Original languageSpanish
JournalActualización en Nutrición
Volume19
Issue number2
ISSN1667-8052
Publication statusPublished - 2018

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