| Original language | English |
|---|
| Place of Publication | Cheltenham, United Kingdom |
|---|---|
| Publisher | Edward Elgar Publishing |
| Number of pages | 328 |
| ISBN (Print) | 9781764713164 |
| Publication status | Published - 28 Apr 2017 |
Keywords
- Marketing
- Emerging economies
Research Handbook of Marketing in Emerging Economies
Marin Alexandrov Marinov (Editor)
Research output: Book/Report › Anthology › Research › peer-review