Projects per year
Abstract
This paper focuses on servitization, i.e. re-focusing of firms from running fabrication and assembly processes to developing integrated product solutions with a large service component. The phenomenon has been recognised in the literature (e.g. Neely, 2008; Baines et al., 2009; Schmenner, 2009) and by many traditional manufacturers is perceived as a strategy for survival. On the basis of multiple cases of Danish companies, this paper discusses the main reasons and strategic implications of servitization. Furthermore, it outlines the strategies of how traditional manufacturers can recoup the desired level of return from the developments associated with servitization.
| Original language | English |
|---|---|
| Title of host publication | Et snit gennem dansk ledelse |
| Number of pages | 12 |
| Publisher | Det Danske Ledelsesakademi |
| Publication date | 2010 |
| ISBN (Electronic) | 978-87-994113-0-6 |
| Publication status | Published - 2010 |
| Event | Det Danske Ledelsesakademis 2010 konference - Aalborg Universitet, Aalborg, Denmark Duration: 6 Dec 2010 → 7 Dec 2010 |
Conference
| Conference | Det Danske Ledelsesakademis 2010 konference |
|---|---|
| Location | Aalborg Universitet |
| Country/Territory | Denmark |
| City | Aalborg |
| Period | 06/12/2010 → 07/12/2010 |
Fingerprint
Dive into the research topics of 'Servitization in Danish Manufacturing Firms: A Strategy for Survival?'. Together they form a unique fingerprint.Projects
- 1 Finished
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Global Operations Networks (GONE)
Wæhrens, B. V., Johansen, J., Niang, M., Slepniov, D., Østergaard, C. R. & Timmermans, B.
<ingen navn>, Forsknings- og Innovationsstyrelsen
23/01/2009 → 23/01/2012
Project: Research