Storytelling and Destination Development.: Possibilities and drawbacks of using storytelling as a means of developing and marketing Nordic tourism destinations

Lena Mossberg; Anette Therkelsen; Edward Huijbens; Peter Björk; Anna Karin Olsson

Storytelling and Destination Development. Possibilities and drawbacks of using storytelling as a means of developing and marketing Nordic tourism destinations

Lena Mossberg, Anette Therkelsen, Edward Huijbens, Peter Björk, Anna Karin Olsson

Research output: Book/Report › Report › Research › peer-review

Original language	English

Place of Publication	Oslo
Publisher	Nordic Innovation Centre
Number of pages	56
Publication status	Published - 21 Mar 2011

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http://www.nordicinnovation.org/Publications/storytelling-and-destination-development/

Storytelling and Destination Development
Therkelsen, A. & Larsen, J. R. K.
<ingen navn>
01/01/2009 → 31/12/2010
Project: Research

Cite this

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title = "Storytelling and Destination Development.: Possibilities and drawbacks of using storytelling as a means of developing and marketing Nordic tourism destinations",

keywords = " Storytelling practices, stakeholder cooperation, destination development, 5 Nordic cases",

author = "Lena Mossberg and Anette Therkelsen and Edward Huijbens and Peter Bj{\"o}rk and Olsson, {Anna Karin}",

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month = mar,

day = "21",

language = "English",

publisher = "Nordic Innovation Centre",

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TY - RPRT

T1 - Storytelling and Destination Development.

T2 - Possibilities and drawbacks of using storytelling as a means of developing and marketing Nordic tourism destinations

AU - Mossberg, Lena

AU - Therkelsen, Anette

AU - Huijbens, Edward

AU - Björk, Peter

AU - Olsson, Anna Karin

PY - 2011/3/21

Y1 - 2011/3/21

KW - Storytelling practices, stakeholder cooperation, destination development, 5 Nordic cases

M3 - Report

BT - Storytelling and Destination Development.

PB - Nordic Innovation Centre

CY - Oslo

ER -

Storytelling and Destination Development. Possibilities and drawbacks of using storytelling as a means of developing and marketing Nordic tourism destinations

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Projects

Storytelling and Destination Development

Cite this