Abstract
Strategy processes are kinds of wayfaring where different actors interpret a formally defined strat-egy differently. In the everyday practice of organizations strategizing takes place in multiple ways through narratives and sensible actions. This forms a meshwork of polyphonic ways to enact one and the same strategy. The paper focusses on such processes as they develop in a Danish service company. It is done on the basis of an empirical and longitudinal study of a strategy process in the Service Company where the strategic purpose was to implement value-based management. The theme to be developed based on this development paper is whether one can understand these diver-gent strategic wayfaring processes as constructive for organizations.
Original language | Danish |
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Title of host publication | Managing to Make a Difference BAM Conference 2013 Liverpool, 10th – 12th September |
Number of pages | 8 |
Publication date | 2013 |
Publication status | Published - 2013 |
Event | BAM2013 - Aintree Racecourse, Liverpool, United Kingdom Duration: 11 Sept 2013 → 13 Sept 2013 |
Conference
Conference | BAM2013 |
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Location | Aintree Racecourse |
Country/Territory | United Kingdom |
City | Liverpool |
Period | 11/09/2013 → 13/09/2013 |