The Dialectical Nature of Business Strategy: strategy story telling

Allan Næs Gjerding, Jørgen Gulddahl Rasmussen

Research output: Contribution to book/anthology/report/conference proceedingBook chapterResearch

Abstract

The main argument is that contemporary scholarly activities in the field of strategy may benefit from viewing strategy as a dialectical phenomenon in terms of a continuous transposition of managerial decision making situations.
Original languageEnglish
Title of host publicationFrom Small Firms to Multinationals : Industrial, entrepreneurial, managerial, financial, fiscal, transaction cost and consumer perspectives in the era of globalisation
EditorsIoannis-Dionysios Salavrakos
Number of pages16
Place of PublicationAthen
PublisherATINER
Publication date2006
Pages429-444
ISBN (Print)9608867258
Publication statusPublished - 2006

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